Digital marketing manager jobs involve understanding customers and the stories they tell and believe about themselves. Their main aim is to target users by advertising on new media platforms like social networks, email, and blogs, rather than magazine ads and radio commercials. Main tasks in a digital marketing manager job is to attract users and convert them into customers. Marketing effectively in the digital world means measuring and analyzing what works and what doesn’t via different social channels and platforms. Digital Marketing Managers are all about growing brands and business with powerful stories and user engagement Skills required for this role are email marketing, experience in SEO and web analytics, branding and storytelling and A/B testing
Dundee, United Kingdom Dundee is Scotland's fourth-largest city and the 51st-most-populous built-up area in the United Kingdom. It lies within the eastern central Lowlands on the north bank of the Firth of Tay, which feeds into the North Sea. In 2014 Dundee was recognised by the United Nations as the UK's first UNESCO City of Design for its diverse contributions to fields including medical research, comics and technology software. Information technology and technology software development have been important industries in the city for more than 20 years.